Shibuya Innovation Week 2021

13 November 2021

DAZN collaborated with Shibuya City to communicate Diversity, Equity, and Inclusion through the eyes of sports across education, awareness, engagement, and activations.

During the week of 8-15 November 2021, DAZN participated in Shibuya Social Innovation week to address topics including diveristy, equity, inclusion, women in the sports industry, and gender equality.

A long panel discussion with the theme of “The Future of Sports and Women” with panels from various backgrounds, including the WE League chair and WE league players was held with 2.68k concurrent viewers. From WE LEAGUE players to media, the discussion covered the overall sports industry on gender differences  and what being a woman in sports means. The panel included Kikuko Okajima (Yogibo WE LEAGUE Chair), Eriko Arakawa and Mina Fujimori (WE LEAGUE Players, Kay Matsuoka (DAZN Japan VP Communications and PR), and more.

Watch Archive Here.

A video was created titled, “Respect is Knowing” is an educational and collaborative video that aims to highlight the importance of women’s inclusion and empowerment through sports.

A workshop session, Now and The Future of DEI in Sports, was run by Future Design Shibuya, to discuss the importance of why DEI matters within sports. The session featured  panel guests DAZN Chief Communications Officer Nancy Elder and J.League Director Yuriko Saeki, the first female director of a J.League men’s football club.

Link to learn more about Shibuya Social Innovation Week 2021 HERE.