DAZN helps rightsholders reach global audiences with a single strategic partner

We help sports leagues grow their brands and connect with fans through B2B media services.
Offering a wide suite of services
Live Production
Cutting-edge live production and comprehensive end-to-end content management support​
Distribution
Distinct housing for league content on DAZN’s owned and operated platforms​
Rights Sales
Rights sales to broadcasters enabling leagues to grow their fan bases through strategic and efficient targeting
Advertising
Complete advertising solutions including advertising sales, delivery, measurement and revenue collection​
Marketing
Campaign management, CRM, social media and performance marketing
Social media
Constant activation before, during and after the games leveraging the expertise of DAZN’s branded content studio Team Whistle​

DAZN is partner of choice for the world’s top leagues and clubs

DAZN’s Platform Capabilities
Subscriber management
Subscription, payments/billing, retention, CRM and customer support
Localisation
Content and user experience in multiple languages, such as Arabic, English, French, German, Japanese, Spanish and more ​
Content protection
Always-on anti-piracy operations and exceptional partnerships that discourage fans from consuming pirated content​
Data analysis
Robust audience reporting and insights for leagues to analyse fans’ preferences and evolve their strategies​
Adjacencies
Incremental revenue opportunities from tapping into DAZN’s ecosystem, including licensed merchandise and tickets to events.
Innovative features
Immersive experiences elevating demand and engagement to unprecedented heights​

Driving growth for leading global leagues

Real stories, real results

Explore the genuine feedback and testimonials from our satisfied partners

NFL

We have a 10-year partnership with the National Football League (NFL) to deliver the NFL Game Pass International (NFL GPI) to sports fans globally, starting from the 2023 season. The NFL GPI is available through the DAZN app, either as a standalone subscription or an add-on to an existing DAZN package to customers worldwide, excluding the US and China. The NFL aims to grow their international audience, relying on DAZN’s innovative technology, as well as our global distribution and marketing networks to do so. After the first year of the partnership, the NFL GPI saw more than 35% in subscriber growth year-on-year, and viewership over Super Bowl LVIII week increased 61% year-on-year.​

 ATP – TennisTV​

DAZN and Association of Tennis Professionals (ATP) have agreed for DAZN to distribute ATP’s Tennis TV direct-to-consumer service as a standalone subscription channel on DAZN’s platform. This is a partnership for over seven years, covering all Latin America, Brazil and the Caribbean. Under the partnership, DAZN will provide local language distribution – an entirely new addition to the Tennis TV offering. The localisation of Tennis TV to Portuguese and Latin American Spanish will extend to all key live and select on-demand content featuring the ATP Tour’s biggest names, from over 60 different tournaments a year.​

FIBA

We have a 16-year global partnership with the International Basketball Federation (FIBA), with DAZN managing all content delivery services for the association, including production, direct-to-consumer streaming and broadcast sales. FIBA Courtside 1891 is integrated on DAZN, offering live and on-demand content from FIBA’s international competitions, continental cups, pan-regional cup competitions and domestic leagues. During our partnership, DAZN has grown FIBA World Cup viewership by more than 60%.

PGA Tour

Our partnership with the PGA Tour has created a series of new, dedicated ways for golf fans to be at the heart of the action. The PGA TOUR PASS on DAZN features live and exclusive feeds, which provide the breadth and depth of choice that fans want with live and on-demand content. The PGA TOUR offering is available exclusively on DAZN, as a standalone subscription across the Middle East, North Africa and Southeast Asia, and DAZN also distributes a global (excl. selected territories) PGA TOUR FAST Channel within DAZN’s free tier.​

WRC​

DAZN and the World Rally Championship (WRC) have an eight-year global partnership (excl. selected territories), as part of which DAZN broadcasts all stages of the WRC, European Rally Championship and World Rally Cross live. DAZN also offers fans access to comprehensive archive programming from the WRC, as well as a 24/7, linear Rally TV channel.