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RIYADH SEASON AGREES MULTI-YEAR GLOBAL PARTNERSHIP WITH DAZN

Business Announcements
Partnerships
Global
MENA

RIYADH SEASON AGREES MULTI-YEAR GLOBAL PARTNERSHIP WITH DAZN

London / Riyadh, 8 October 2024: His Excellency Turki Alalshikh, Chairman of the General Entertainment Authority, has today announced that Riyadh Season has entered into a multi-year partnership with DAZN, which will see the global sports entertainment platform become the official exclusive worldwide and co-exclusive MENA broadcaster of all of its sports and entertainment events.

Building on its successful promotion and delivery of the 2023 edition of Riyadh Season, DAZN will be a host broadcaster for all events, with a commitment to enhancing the proposition with significant investment in production and innovation, helping to further develop the Season’s reputation for staging world-class events and experiences with the biggest names from entertainment and sport.

Leveraging DAZN’s best-in-class digital technology and scalable platform, Riyadh Season content will appear on the front page of the DAZN app globally, featuring  innovative and interactive features, while fans will also be able to access documentaries, news, trailers, interviews, as well as buy tickets and merchandise directly on the platform.

In addition, DAZN will be the global distributor and exclusive digital streaming app (OTT) broadcaster of Riyadh Season’ highly acclaimed boxing events for outside the MENA region and collaborate on innovative features for boxing fans.